NICA: The Arkansas League
The National Interscholastic Cycling Association: Arkansas League was organized in 2015 to provide a fun, safe, and high-quality mountain biking program for students in grades 6 to 12. Regardless of ability level, the Arkansas League is committed to providing a positive experience for all student-athletes. NICA Arkansas came to CFM in 2021 for a website redesign that prioritized user-friendly design and an SEO-first strategy.
The Challenge
NICA: Arkansas needed a higher-quality web design with SEO and user experience in mind. They came to CFM in 2021 for an SEO-First Web Design, and our team was happy to deliver a professional mobile responsive design, easy-to-use navigation, and increased keyword rankings.
The Solution
Conversion First Marketing redesigned the NICA: Arkansas website with a polished mobile-friendly design. Our goals were to make it easy for new members to find a team, for new coaches to sign up, and to provide inclusive educational resources for all site users. Check out our analytics below to see the organic new user increase, keyword ranking increase, and client testimonial!
Digital Marketing Results
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What Are They Saying About CFM?
“Could not be happier with the professionalism, knowledge and timeliness of our new website build for arkansasmtb.org. Haley and her team rebuilt an entirely new website that is the envy of all the other NICA leagues.”
Terry Coddington
Associate Regional Director
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Our expert website design and digital marketing services focus on enhancing user experience and driving targeted traffic, and providing support that truly matters!